The most frequent request I’ve been getting lately is “Help me build an API Economy Strategy”. Quite a bit goes in to answering this and I struggled with how to address it in this short form blog format. So, strategically (pun intended) I have been writing parts of the answer over the last...
“ I want to drive potential customers to come to my web site or Mobile App. If I make my APIs available, customers may not come directly to me. ” “ I don’t want to give up control of the User Interface to another company - even a partner. I want to control the client experience. ” I...
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Continuing the API Economy Business Drivers and Use Case Categories series the focus here is use cases related to Social media. I will focus on the methodology I use to identify API use cases so you can apply this to your specific business. As a reminder you can find industry examples for...
Manufacturers often do not sell directly to a consumer. So, is there really a need for APIs? – Of course there is! Manufacturers do deal with supply chain, the manufacturing process, and retailers who sell their products as well as their employees and distribution channels. There are many...
Scott S. left a comment on my blog discussing use cases across all industries asking me to cover API use cases in the Software industry. I like to be responsive to requests, so Scott here it is. Many of the use cases associated with businesses in the Software industry are the same as...
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“How big does a business need to be before offering assets via business APIs using IBM API Connect?” I’ll answer a question with a set of questions, all starting with “How big does a business need to be before it …” Needs a web site? Needs a mobile App? Wants to provide...
The next paper in the industry use case series is now available and focuses on the Property and Casualty Insurance industry. One of the most common discussions I have with any business is about API use cases related to industry specific scenarios – their scenarios. We are making the...
The next paper in the industry use case series is now available and focuses on the Government . One of the most common discussions I have with any business is about API use cases related to industry specific scenarios – their scenarios. We are making the information shared in these...
The next paper in the industry use case series is now available and focuses on the Automotive industry. One of the most common discussions I have with any business is about API use cases related to industry specific scenarios – their scenarios. We are making the information shared in...
The next paper in the industry use case series is now available and focuses on the Telecommunications industry. One of the most common discussions I have with any business is about API use cases related to industry specific scenarios – their scenarios. We are making the information...
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