Hi Debora,
The Industry level benchmark are broken down by region and industry vertical. Infrastructure benchmarks are by region, industry and technology. Finally, IT Opex benchmarks are broken down by Cost Pools and Application sub-towers and are based on anonymised Apptio community data. If this doesn't help your question, perhaps you could be more specific on what you mean by general demographics as traditionally it refers to statistical characteristics of human populations, e.g. age, race, education etc.
Regards,
Stuart
Apptio - Strategy Advisor
#Benchmarking(ITBenchmarking)