Discover how SpeedShotX, built with IBM watsonx, is transforming fan engagement and unlocking new revenue streams in the trillion-dollar sports industry. This session explores how AI-powered camera overlays, second-screen activations, and real-time personalization drive deeper fan interaction—highlighting brands at the right moment and increasing ad sponsorship value and media valuations. Everything happens in the browser—SpeedShotX activations can be launched directly from a web link or seamlessly within an app, offering complete flexibility to deliver immersive fan experiences anywhere. Participants will engage live with activations and interact with the AI Agent powered by watsonx during the talk.

Session Topic: AI Development, Gen AI & Agents, Hybrid iPaaS, AI Governance & Machine Learning
Activity Type: Tech Talk
Industry: Media & Entertainment
Technical Level: Advanced Level
Product: watsonx.data, watsonx.ai, watsonx.governance, API Connect, AI on Power
Role: Data Expert, Developer, Infrastructure Engineer, AI Engineer
Speaker(s): Ganesh Harinath