Supply Chain Thursday: Take This First (and Essential) Step to Achieving Supply Chain Sustainability

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Today’s consumers are demanding more transparency into how their products are made, who was involved, and where did they come from, as they seek out products and brands that align with their values. In fact, 62% of global consumers say they're willing to change their buying behavior based on sustainability. This has led to a surge in interest around responsible sourcing and transparency across the value chain to establish trust with consumers and deliver on their sustainability commitments. Technology and sustainability strategies run hand in hand to create both more sustainable and resilient supply chains. Join us in this session to see how enabling transparency, traceability and multi-party collaboration within your supply chain is an essential step to achieving supply chain sustainability.
#IBMBlockchainTransparentSupplyandIBMFoodTrust
#SupplyChain
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When:  May 5, 2022 from 01:00 PM to 02:00 PM (ET)

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Justin Eagy

jeagy@ibm.com