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The college bookstore, a staple at most campuses, went online in the early 2000's. By 2011 Follett Higher Education Group saw that to truly offer an omnichannel experience to all those colleges, students, alumni and proud parents and grandparents, they needed to be served by a best-in-class order management solution. Nearly a decade later, Follett continues to innovate the retail experience in education and has harmonized inventory across all channels with IBM Sterling Order Management, so they can better serve their customers and make delivering the perfect order profitable.
Watch the webinar to learn how you can make omnichannel work -- for your company and for your customers.