Watson Marketing

Campaign Automation roadmap

By Olivia Anderson posted Mon April 29, 2019 05:11 PM

We have exciting news! As you may have heard, we recently announced that Centerbridge Partners will acquire IBM's Marketing Platform and Commerce offerings to form a standalone marketing and advertising technology company.

We're excited for the year ahead and for the future of our solutions. Over the course of the next few weeks, we will be highlighting product roadmaps for each solution.

To see what's upcoming for Campaign Automation in 2019, watch Jason Brett, Offering Management Director for Watson Marketing, lay out our product roadmap and share exciting updates about the user interface, SMS, performance insights and more. Plus, you'll learn some fun facts - did you know he volunteers with a charity that repaints old pianos?

Stay tuned for additional updates! To learn more about the new announcement, be sure to read Mark Simpson's blog post.