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In the current environment, companies around the world are focused on cost savings, risk mitigation and business continuity. IBM’s partner Personetics is the global leader in data-driven personalization and customer engagement for Financial Services, delivering real-time personalized insights, advice & automated wellness programs that empower banks to help customers with money management and cost savings strategies.The most valuable Artificial Intelligence (AI) solutions require a sound Information Architecture (IA) to access the right quality data at the right time. Personetics and IBM Cloud Pak for Data complement each other for faster AI deployments and increased return on AI investments. Now more than ever financial institutions are going digital to help their customers.In this session Personetics and IBM will discuss:• What is Personetics and Cloud Pak for Data• The value of combining Personetics and Cloud Pak for Data• How Personetics Integrates into Cloud Pak for Data• What is data driven personalization and how to make it successful• How top banks are accelerating their personalization journey
Dorel Blitz brings over ten years of experience in global strategy and business development in the financial services industry. At Personetics, Dorel is in charge of the formation & execution of business partnerships, the company’s strategy and leading the company’s planning of new initiatives and business lines. Before Personetics, Dorel headed the Fintech sector at KPMG Israel and a member of the global Fintech practice. In this role, Dorel was instrumental in establishing KPMG’s collaborative relationships with global financial institutions and leading Fintech companies including Personetics. He also acted as a subject matter expert and led advisory projects involving digital transformation strategies with financial services organizations. Prior to joining KPMG, Dorel led the Innovation & Fintech practice at Bank Leumi.
Jason Federoff is World-Wide sales leader at IBM supporting Cloud Pak for Data, IBM’s integrated cloud-native enterprise insights platform. He helps clients realize the value that an enterprise Information Architecture (IA) provides to successful Artificial Intelligence (AI) projects.
Mr. Federoff is an evangelist for standardized and governed IA through open source platform adoption to accelerate data driven innovations and automation capabilities that drive real business value and improved outcomes.
Jason is a frequent speaker at public events, conferences and meets one/one with CXOs. He helps businesses understand the new way to solve business problems with a hybrid-cloud Data and AI solution that runs anywhere and connects data everywhere. How adopting a modular micro-services platform for data collection, organization and analytics, based on Kubernetes containers, speeds innovation, reduces costs and solve most business problems by leveraging one governed and consistent IA.
Prior to IBM, he spent 20 years in financial services implementing data driven business solutions.