Customer micro-segmentation is a program used by utility companies to divide a company's customers into small groups based on their lifestyle and engagement behaviors. The input for this model includes customer demographic details, survey based questionnaire features relating to lifestyle, sustainability, historical energy usage and Cost-to-Serve the customers.
What's included?
- A structured business glossary of 150 business terms.
- Sample data science assets
How does it work?
The glossary provides the information architecture that you need to segment your customers based on commonalities in client lifestyle and their engagement behaviors. Your data scientists can use the sample notebooks, predictive models and dashboards to accelerate data preparation, machine learning modeling, and data reporting.
Quickly identify customer lifestyle segments and engagement segments.
When you import the accelerator:
- The terms are added to your business glossary under the Utilities Customer Micro-Segmentation subcategory in the Industry Accelerators category.
- The data science assets are added to a new analytics project.
An overview of model insights in the sample R Shiny dashboard.
Prerequisites
Required services: To use the industry accelerators, you must install one or more of the following services on IBM® Cloud Pak for Data
Importing the accelerator
To use this accelerator on Cloud Pak for Data v4.7.0.0, complete the following steps:
- Download the utilities-customer-micro-segmentation-industry-accelerator.zip file, which is available on the https://github.com/IBM/Industry-Accelerators repository.
- Determine how you want to import the accelerator:
- All components can be installed by following these steps:
- Download the Industry Accelerators import script to the same path as the accelerator zip file downloaded above : import-accelerator-script download link
Note : Ensure that the downloaded zip file and script are in the same path or the import will fail.
- Run one of the following commands to import the accelerator content into Cloud Pak for Data.
Example 1: Run the import in interactive mode. When prompted, enter the required information.
./import-accelerator-script.sh
Example 2: For a list of all available options, including how to pass arguments to the import script, enter the command:
./import-accelerator-script.sh --help
Example 3: Run the import passing arguments. The following command will import the accelerator into a project named "utilities-customer-micro-segmentation-industry-accelerator" on Cloud Pak for Data.
./import-accelerator-script.sh --hostname https://hostname:port --username username --password password --name "utilities-customer-micro-segmentation-industry-accelerator"
- Once the project is successfully imported, for importing the governance artifacts to Watson Knowledge Catalog go into the project and run the
import-wkc-notebook-job. Refer the Readme section for detailed instructions. Note that this would require Admin privileges.
- If you would like to import via UI, follow these steps:
- Import the ZIP file that defines the analytics project to Cloud Pak for Data. The file name should have the following format: accelerator-name-industry-accelerator.zip.
See Importing a project.
- For next steps refer to the Readme document after the importing the ZIP file.
To use this accelerator on Cloud Pak for Data v4.6.0.0, complete the following steps:
- Download the utilities-customer-micro-segmentation-industry-accelerator.tar.gz file, which is available on the https://github.com/IBM/Industry-Accelerators repository.
- Extract the contents of the package.
- Determine how you want to import the accelerator:
- If your Cloud Pak for Data user account has Admin privileges, all components can be installed by following these steps:
- From a command prompt, run the following command to extract the contents of the package:
tar -xvf {TARFILENAME}
- Run the following command to navigate into the folder with the accelerator artefacts extracted from the tar.gz file.
cd utilities-customer-micro-segmentation-industry-accelerator
- Run one of the following commands to import the accelerator content into Cloud Pak for Data.
Example 1: Run the import in interactive mode. When prompted, enter the required information.
./import-accelerator-script.sh
Example 2: For a list of all available options, including how to pass arguments to the import script, enter the command:
./import-accelerator-script.sh --help
Example 3: Run the import passing arguments. The following command will: import the accelerator into a project named "utilities-customer-micro-segmentation-industry-accelerator" and import categories and business terms into Watson Knowledge Catalog.
./import-accelerator-script.sh --hostname https://hostname:port --username username --password password --name "utilities-customer-micro-segmentation-industry-accelerator"
Example 4: Run the import passing additional arguments to publish the business glossary terms and run notebook jobs.
./import-accelerator-script.sh --hostname https://hostname:port --username username --password password --name "utilities-customer-micro-segmentation-industry-accelerator" --publish_glossary --run_jobs
- If you would like to pick which components you import, complete the below steps,
- Import the ZIP file that defines the analytics project to Cloud Pak for Data. The file name should have the following format: accelerator-name-analytics-project.zip.
See Importing a project.
- Import the governance artifacts to Cloud Pak for Data:
- Log into the Cloud Pak for Data web client as a user that has the Manage categories permission and the Author governance artifacts permission.
- Import the CSV file that defines the categories. The file name should have the following format: accelerator-name-glossary-categories.csv.
See Managing categories.
- Import the CSV file that defines the business terms. The file name should have the following format: accelerator-name-glossary-terms.csv.
See Managing business terms for the business glossary.
To use this accelerator on Cloud Pak for Data v4.5.0.0, complete the following steps:
- Download the utilities-customer-micro-segmentation-industry-accelerator.tar.gz file, which is available on the https://github.com/IBM/Industry-Accelerators repository.
- Determine how you want to import the accelerator:
- Complete the same steps, as described above for Cloud Pak for Data v4.6.0.0, to import accelerator components.
To use this accelerator on Cloud Pak for Data v4.0.1.0, complete the following steps:
- Download the utilities-customer-micro-segmentation-industry-accelerator.tar.gz file, which is available on the https://github.com/IBM/Industry-Accelerators repository.
- Determine how you want to import the accelerator:
- Complete the same steps, as described above for Cloud Pak for Data v4.6.0.0, to import accelerator components.
To use this accelerator on Cloud Pak for Data v3.5.0.0, complete the following steps:
- Download the utilities-customer-micro-segmentation-industry-accelerator.tar.gz file, which is available on the https://github.com/IBM/Industry-Accelerators repository.
- Determine how you want to import the accelerator:
- Complete the same steps, as described above for Cloud Pak for Data v4.6.0.0, to import accelerator components.
To use this accelerator on Cloud Pak for Data v3.0.1.0, complete the following steps:
- Download the utilities-customer-micro-segmentation-industry-accelerator.tar.gz file, which is available on the https://github.com/IBM/Industry-Accelerators repository.
- Complete the same steps, as described above for Cloud Pak for Data v4.6.0.0, to manually import each accelerator component.
Other Industry Accelerators you may be interested in
Release Notes
This accelerator has been verified on:
- Cloud Pak for Data v4.7.0.0
- Cloud Pak for Data v4.6.0.0
- Cloud Pak for Data v4.5.0.0
- Cloud Pak for Data v4.0.1.0
- Cloud Pak for Data v3.5.0.0
- Cloud Pak for Data v3.0.1.0
About the developer:
IBM
Terms and Conditions
The terms under which you are licensing IBM Cloud Pak for Data also apply to your use of the Industry Accelerators.
Before you use the Industry Accelerators, you must agree on these additional terms and conditions that are set forth here.
This information contains sample modules, exercises, and code samples (the code may be provided in source code form ("Source Code")) (collectively "Sample Materials").
License:
Subject to the terms herein, you may copy, modify, and distribute these Sample Materials within your enterprise only, for your internal use only; provided such use is within the limits of the license rights of the IBM agreement under which you are licensing IBM Cloud Pak for Data.
The Industry Accelerators might include applicable third-party licenses. Review the third-party licenses before you use any of the Industry Accelerators. You can find the third-party licenses that apply to each Sample Material in the notices.txt file that is included with each Sample Material.
Code Security:
Source Code may not be disclosed to any third parties for any reason without IBM's prior written consent, and access must be limited to your employees who have a need to know.
You have implemented and will maintain the technical and personnel focused security policies, procedures, and controls that are necessary to protect the Source Code against loss, alteration, unlawful forms of processing, unauthorized disclosure, and unauthorized access.
You will promptly (and in no event any later than 48 hours) notify IBM after becoming aware of any breach or other security incident that you know, or should reasonably suspect, affects or will affect the Source Code or IBM, and will provide IBM with reasonably requested information about such security incident and the status of any remediation and restoration activities.
You will not permit any Source Code to reside on servers located in the Russian Federation, the People's Republic of China, or any territories worldwide in which the Russian Federation or People's Republic of China claim sovereignty (collectively, "China or Russia"). Company shall not permit anyone to access or use any such Source Code from or within China or Russia, and Company will not permit any development, testing, or other work to occur in China or Russia that would require such access or use. Upon reasonable written notice, IBM may extend these restrictions to other countries that the United States government identifies as potential cyber security concerns.
IBM may request that you verify compliance with these Code Security obligations, and you agree to cooperate with IBM in that regard.
General:
Notwithstanding anything to the contrary, IBM PROVIDES THE SAMPLE MATERIALS ON AN "AS IS" BASIS AND IBM DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, ANY IMPLIED WARRANTIES OR CONDITIONS OF MERCHANTABILITY, SATISFACTORY QUALITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND ANY WARRANTY OR CONDITION OF NON-INFRINGEMENT. IBM SHALL NOT BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY OR ECONOMIC CONSEQUENTIAL DAMAGES ARISING OUT OF THE USE OR OPERATION OF THE SAMPLE MATERIALS. IBM SHALL NOT BE LIABLE FOR LOSS OF, OR DAMAGE TO, DATA, OR FOR LOST PROFITS, BUSINESS REVENUE, GOODWILL, OR ANTICIPATED SAVINGS. IBM HAS NO OBLIGATION TO PROVIDE MAINTENANCE, SUPPORT, UPDATES, ENHANCEMENTS OR MODIFICATIONS TO THE SAMPLE MATERIALS.
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