Maybe automate more of the key function, e.g. creating a business glossary
Original Message:
Sent: Thu March 24, 2022 01:08 PM
From: David Reich
Subject: π 15 minutes to go: Cloud Pak for Data Innovation Jam
It's going to be intimidating because of the sheer size and scope of it. I could naΓ―vely say that maybe we should break it apart a bit, but that's a total product restructure and probably beyond the scope of what I should be suggesting :-) but I think that perhaps some type of webinars or events that addresses this topic specifically.
Perhaps something like, "don't be afraid of cloud pack for data and its size" or something better titled that lets people understand that we realize there's a lot in there and they don't need to be afraid of it and we can give them a toe in the water rather than a here's all the wonderful things you can do.
This goes a little further into how customers want to buy, and the perception of cloud pack in some cases where they just want one thing and we give them a whole cloud pack and we understand about the licensing and they have pieces and they can expand if they want, but customers don't necessarily buy that way and when we present it that way it kind of turns them off. So this is not necessarily about the product itself, but how we present and market it.
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David Reich
Original Message:
Sent: Thu March 24, 2022 12:55 PM
From: Brett Witteck
Subject: π 15 minutes to go: Cloud Pak for Data Innovation Jam
Hey David, this is a really great point! Could you tell me what you think would make the process less intimidating? Or what your ideal demo experience might be?
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Brett Witteck
Original Message:
Sent: Thu March 24, 2022 12:50 PM
From: David Reich
Subject: π 15 minutes to go: Cloud Pak for Data Innovation Jam
Speaking from my customer's perception, good points is it has tons of stuff. Bad points - it has tons of stuff. Overwhelming which makes them a little scared of it. Demos are effective and help but still want to find a way to make it less intimidating.
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David Reich
Original Message:
Sent: Thu March 24, 2022 12:45 PM
From: Brett Witteck
Subject: π 15 minutes to go: Cloud Pak for Data Innovation Jam
We are almost ready to start! Let's do a little pre-event activity!
π For an early chance for an early raffle entry, share your first impressions of Cloud Pak for Data!
ββ
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Brett Witteck
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