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Upcoming Advocacy “How-To”: Take your LinkedIn from Good to Great

By Morgan McKeen posted 11 days ago

  

Hi everyone,

For the next IBM Rising Champions and Advocacy call on August 21, I will be walking us through a session on Advocacy How-To: Social Media - take your LinkedIn profile from good-to-great!

This is your sign to also save the date and register now.

During the call, I will walk you through the best practices and tips and tricks to optimize your profile and bring awareness to the initiatives important to you. Here are some tips that you can start with today:

Don’t be a stranger, help new connections skip the guess work: Whether it’s a new connection you’ve made online or in-person, it’s likely they’ll try to find you on LinkedIn. Make sure it’s easy for them to find the right person by making your profile photo publicly available, instead of exclusive to current connections.

How to find this: Settings & Privacy > Edit my Public Profile > Under Edit Visibility > Profile Photo > Select ‘All LinkedIn Members’ or ‘Public’

Consistency is key: There’s nothing worse than posting once every few months. There are a few ways that you can continue to show up to keep your community engaged. Prove you’re alive: Like, comment, and reshare content by your connections in between producing your own posts.

“You have two ears and one mouth”, you can use the same approach for social media!

Want to see it for yourself? Here’s some great examples by creators in our community:

IBM Rising Champion (Influencer), @Daniel Eberz’s Hackathon Event Recap

IBM Champion, @Jan Dittel discusses the newly announced IBM FlashSystem 5300 storage system

Just another friendly reminder, don’t forget to submit your Activities Report regularly - and make sure you include the links! Pssst… Original LinkedIn content can go towards your advocacy badges!

Do you have any burning questions about LinkedIn? Want me to cover more about the anatomy of a post or a content planning strategy? Let me know!

Talk to you soon, Morgan

#IBMChampions-advocacy-learn

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8 days ago

Hi @Morag Hughson,

Sure thing! I will touch on Creator Mode as it has undergone some changes earlier this year that comes with its pros and cons. I hope to see you on the call!

Cheers,

Morgan

8 days ago

Hi Morgan,

Can you include something about Creator mode and when to/whether to jump on that setting.

Cheers,
Morag