When we think about SEO, most of us focus on content strategy, keywords and backlinks. However, for those focused on Technical SEO, the search landscape is evolving fast – thanks to AI-powered search and AEO (Answer Engine Optimization) raising the bar.
Website performance doesn’t just affect the user experience, it also determines how search engines and AI-driven tools crawl, index and rank your content. Yet, many IT and front-end teams will overlook the critical role that DNS and web performance play in search visibility.
Join us for a pivotal webinar where industry experts from IBM, Catchpoint and Metamend will unpack the crucial link between DNS, web performance and AI search success. This is your opportunity to gain tactical insights and strategies that will give you a decisive edge.
This webinar is designed for professionals responsible for building, optimizing and scaling digital experiences, including:
Attendees will learn how to:
IBM NS1 Connect manages the DNS infrastructure which powers high-performing internet connections. Using sophisticated traffic steering and real-time data inputs, IBM NS1 Connect delivers the fastest, most reliable website and application connections for the world’s most demanding brands.
Metamend specializes in driving qualified traffic through paid, organic and AI search. Since 1998, they have been helping ambitious brands transform traffic into lasting customer relationships through smart conversion strategies and optimization.
Piril Kaylak, Director of Product Marketing, Catchpoint
Catchpoint provides full visibility into the digital delivery chain – from DNS resolution and CDN delivery to browser rendering – so teams can detect and resolve issues that impact users, search engines and AI tools.