Power Up Title

Date

Registration/Recording

Abstract

Partner Power Up

November 2025

Session 1 (EMEA/US ET) - 10am ET: Registration link coming soon

Session 2 (APAC/US PT) - 7pm ET: Registration link coming soon

Partner Power Up

16th September 2025

Session 1 (EMEA/US ET) - 10am ET: Register Here

Session 2 (APAC/US PT) - 7pm ET: Register Here

Get ready to recharge your IBM partnership strategy in our next Partner Power Up session, designed to bring you the latest insights, updates, and opportunities to deepen engagement and drive results.

What's in store:

• An inside look at IBM’s new Partner Proficiency Program, the future of partner enablement. Learn how this streamlined approach is transforming learning paths, recognition levels, and partner growth strategies.
• An exclusive insight into the Partner Forum at TBMC. Whether you're looking to network, gain insight, or strengthen your IBM strategic partnership, this is your front-row seat to IBM's future vision.
• We will explore how to unlock more value through stronger collaboration between IBM’s Customer Success (CS) teams and our partner ecosystem.
• Smarter Costing and Planning: AI Innovation at IBM Apptio , learn how IBM Apptio is leveraging AI in data management to improve accuracy and efficiency, generating actionable insights, enabling predictive forecasting, and enhancing planning through AI-powered variance analysis.
• Explore Apptio Costing Essentials Launch Kit a powerful enablement asset designed to accelerate adoption and drive value for our customers.

Let’s power up, get aligned, and grow stronger together.

Partner Power Up: Apptio Enablement & Marketing Toolkit Overview

17th June 2025

Watch Replay

This session provides a detailed overview of IBM's latest partner enablement tools and product updates. Key highlights include:

• Marketing Kits: Overview of the “My Digital Marketing” platform with ready-to-use, co-branded campaign kits for Apptio, Cloudability, and Target Process.
• Product Updates: Launch of Apptio Essentials portfolio and three new solution packs:
  • Hybrid IT TCO Impact
  • Public Cloud TCO
  • AI TCO & Usage
• In-App Training: Demonstration of interactive, self-paced guides embedded in Apptio tools to support onboarding and reduce support needs.
• Enablement Resources: New launch kits, product release updates, quick learning modules, and office hours to support partner training and adoption.

Partner Power Up : MSP, ESA and Partner Resources

18th March 2025

Watch Replay

This webinar is designed to give you key insights into IBM Cloudability MSP and Embedded Solutions Agreements (ESAs). Watch a live MSP product demo.

Partner Power Up  Exclusive Sneak Peek into the TBM Conference

31st October 2024 

Watch Replay

This session covers: Apptio’s most impactful product and feature releases from the second half of 2024 Best practices for positioning and communication. A sneak peek into what’s coming at TBMC.