Need to defend IT investments and clarify IT business value? If you’re new or stepping up your IT financial management (ITFM), our new The Ultimate IT Cost Optimization Playbook is a good place to start. You’ll gain an overview of ITFM as well as essential questions to jumpstart IT cost optimization discussions. Through practical guidance and real-world examples, you’ll learn to strategically evaluate and enhance your IT spending decisions. 
 
Use these 10 questions to start guiding IT cost optimization discussions today! 

Sounds like a valuable resource for aligning IT with business goals! Looking forward to exploring the playbook and using it to strengthen cost optimization strategies. 💼📊

Original Message:
Sent: Mon July 14, 2025 04:09 PM
From: Janie Carothers
Subject: Simplifying IT Spend Decisions

Need to defend IT investments and clarify IT business value? If you're new or stepping up your IT financial management (ITFM), our new The Ultimate IT Cost Optimization Playbook is a good place to start. You'll gain an overview of ITFM as well as essential questions to jumpstart IT cost optimization discussions. Through practical guidance and real-world examples, you'll learn to strategically evaluate and enhance your IT spending decisions. 
 
Use these 10 questions to start guiding IT cost optimization discussions today! 

------------------------------
Janie Carothers
Apptio, an IBM Company
------------------------------