According to a study by McKinsey1 the average lifespan of companies listed in Standard & Poor’s is less than 18 years! That means that tape technology is already in business almost 4 times longer than the average S&P will survive. Tape technology celebrated 70 years young on May 21st. Tape has been and continues to be the most transforming data storage technology in history.
In the 50’s it was the only viable technology for storing data generated by the few computers in existence. In the 60’s tape took the world to the moon and preserved the data for usage nearly 40 years later when it was retrieved to assist in modern space explorations. By the 70’s Tape was dominating storage, transforming the financial industry by providing the ability to access data on accounts with minimal human intervention. The 80’s and 90’s continued the transformation of data availability by performing transactional data storage for ATMs, but also was key in the investigation of the space shuttle Challenger disaster; an investigation enhanced as a result of the durability of tape even when submerged in saltwater.
Today tape lives in the data center, preserving Zettabytes of data. Data being preserved and utilized across nearly every industry, examples:
- Healthcare - Data preserved on tape is being utilized to develop new predictive health services. Digital medical records can be retained for the life of patients and shared across organizations.
- Financial – Online transaction retention ensures customers valuable financial data is protected in the eventuality of a cyber-attack. Mortgage loans are preserved without fear of tampering.
- Cloud – Data stored in public clouds are growing at a 30% faster rate than traditional storage. Cloud providers rely on tape to provide data durability and low-cost storage subscriptions.
Tape’s popularity has often been driven by the low cost of storage, modern data storage requires so much more including cyber-resiliency, data durability and low carbon footprints that enable sustainable IT.
- Cyber Resiliency –Tape is the only true airgap data storage solution available.
- Data Durability – Tape has a native single copy durability of 11- Nines. This means the likelihood of a single bit failure is 1 in 100 Petabytes.
- Sustainability – At scale tape technology is 96% lower carbon footprint2 that highly dense HDD storage.
If preserving data, in a cyber-resilient solution, at low cost, with relatively low carbon impact meets your business outcomes, then why wait? Clearly tape is here to stay and surging in usage across nearly every business use case.
Happy 70-years to an amazing technology!
For more information about technology since tape’s introduction: https://bit.ly/3yJ9oQF
For more information on current tape products see the IBM product page: https://www.ibm.com/storage/tape
- https://www.imd.org/research-knowledge/articles/why-you-will-probably-live-longer-than-most-big-companies/
- When comparing OCP Bryce canyon and IBM tape technology with 27PB of data.