The IBM Observability Client Advocacy Council (CAC) is built entirely around you — your goals, your challenges, and your voice. As a valued member, you’ll have a direct line of communication to IBM’s product and leadership teams, shaping the product roadmaps based on what matters most to your business.
This isn’t just a forum — it’s your opportunity to influence critical IBM Observability product(s) you use - Instana, Turbonomic and Concert. Through dedicated product-centric conversations during the session, you’ll gain strategic insights, contribute to meaningful change, and help drive innovations that make your IT environment more efficient, cost-effective, and future-ready.
Expect to connect with fellow leaders from industries like banking, manufacturing, healthcare, consulting, and telecommunications. This community is built for and by our customers, providing an opportunity to discuss top challenges and learn firsthand how your peers are leveraging Instana, Turbo, and Concert technologies to drive meaningful business impact.

What's in it for you?

• Influence the Roadmap and Integrations
• Early Access to Product Features
• Recognition & Thought Leadership
• Shape the Future of OCAC
• Join the User Community

When and where is CAC?
When: Mon. Oct. 6, 2025 ~ 1 PM - 6 PM EST
Where: IBM TechXchange 2025 in Orlando, Florida.

This is an in-person event exclusively for IBM clients. When you complete the registration process, you will receive a confirmation email and a calendar invite with details closer to the event with details such as room location and hourly agenda.

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