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Gamification can increase user engagement and provide high-quality data about your audience, but deployments that are performed incorrectly can fall flat and fail to snag users’ interest. Attend this webcast to learn how to use the IBM Bluemix Gamification service to deliver an engaging experience that draws customers to your site while collecting valuable marketing data. Understand how the IBM Bluemix Workflow and Rules services drive the gamification flow and make decisions based upon business criteria. Hear how these technologies can quickly modify your gamification program based upon changing business conditions.